RICHESTER®

THE CHOCOLATE

    ROOFTOPPING

In Portuguese chocolate coating and building coverage are the same words. So, to launch Richester's new ChocoWaffer covered in 100% real chocolate, we ran a campaign that was 100% playful with this pun.

//Lew Lara/TBWA
ECD: Sleyman Khondor / DC: Marilu Rodrigues / Redator: Hugo Nery / DA: Jessica Mantovani